Mary Mccade Ttb ((full)) [ UPDATED ]

In a 2021 advisory opinion drafted under McCade’s legal oversight, the TTB clarified that a supplier cannot furnish “anything of value” to a retailer indirectly through a third-party marketing firm. This ruling closed a long-standing loophole where large producers would fund retailer advertising via intermediaries. McCade’s legal reasoning cited the legislative history of the FAA Act to argue that intent to evade the tied-house rules is irrelevant—the effect matters.

Under the Craft Beverage Modernization Act and subsequent TTB rulings, McCade has co-authored internal guidance on mandatory disclosures for foreign producers. If you import wine or spirits, your foreign supplier’s trade practices are now imputed to you. McCade’s memoranda have made it clear that “ignorance of foreign supplier conduct” is not a defense. mary mccade ttb

As of 2025, Mary McCade remains an active Associate Area Counsel. With the rise of hemp-derived THC beverages (which the TTB recently clarified are not alcohol and thus not under its jurisdiction) and the ongoing evolution of hard seltzers and ready-to-drink cocktails, her legal expertise will only grow in demand. In a 2021 advisory opinion drafted under McCade’s

Given Mary McCade’s influence, here is actionable compliance advice: Under the Craft Beverage Modernization Act and subsequent

"Efficiency," Mary smiled, clapping a heavy hand on his shoulder. "My middle name. Welcome to Purgatory Flats, Agent Sterling. Try not to choke on the tax."