The trajectory suggests that the shock value of the phrase will continue to diminish as it becomes further integrated into the "aesthetic" of modern life. We are likely to see more high-end fashion campaigns and prestige television dramas adopting the lighting, framing, and bluntness of this genre to appeal to a desensitized audience. If you’d like to explore this further, The behind why certain tropes go viral. How feminist creators are reinterpreting these themes.