Through their videos on social media platforms, particularly on YouTube and TikTok, they have showcased their daily lives, talents, and experiences as young adults in Surabaya. Their rise to fame has been meteoric, and they have become role models for young women across Indonesia.
However, as responsible digital citizens, we need to redirect that curiosity toward the real story: What is the actual lifestyle and entertainment scene for Surabaya’s university students? And why are they becoming top content creators?
Modern siswi kampus are not just consumers; they are producers. Surabaya has become a hub for (Content Creators). These students produce "Get Ready With Me" (GRWM) videos, study vlogs, and campus tours.