Part 3, "Bad Strategy", explores the common pitfalls and mistakes that lead to bad strategy. Rumelt identifies several symptoms of bad strategy, including:
According to Rumelt, a strategy is not a "vision," a "mission statement," or a "financial goal" like "increasing sales by 20%." Instead, a strategy is a . 1. The Kernel of Good Strategy buena estrategia mala estrategia richard p r link
Richard Rumelt Buena estrategia / Mala estrategia (originally Good Strategy Bad Strategy Part 3, "Bad Strategy", explores the common pitfalls
The book's strengths include: